Using Cookies for Marketing
A few days ago, in my local newspaper, there was a feature story on a couple of Realtors who use fresh-baked cookies as part of their marketing efforts. They offer their own homemade cookies at open houses, workshops, and other job-related activities. Obviously, they are becoming as well known (if not more so) for their baking than their home selling capabilities. I couldn’t help but think this was a great way to set them apart in an otherwise competitive business! Years ago, when my son was in the second grade, he had his own brief home-based business baking and delivering … Continue reading